A Proposed Framework Towards Design and Management World: Integration, Transformation, and Contribution to Enterprises and Markets
DOI:
https://doi.org/10.59088/pij.v1i1.48Keywords:
Design management, Business integration, Markets, EnterprisesAbstract
Designers and managers may now communicate more effectively, according to the framework proposed. It illustrates the argument using examples from Steelcase and Decathlon, as well as other firms, and draws similarities between the power of design to distinguish, integrate, change, and promote to the business and bottom-line outcomes and the emphasis of a corporation on markets, procedures, skills, and finances. In the summer of 2005, BusinessWeek published a special report consisting of twenty pages on the topic of building creative organizations. The advent of a "creativity economy" in which executives are beginning to find "design strategy" is hailed as a cause for celebration in the study. Universities and professional schools are engaging in new collaborative efforts with various design schools. These institutions are taking their lead from the creative economy.
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Copyright (c) 2022 Sheng Guoli, Christin Purba1
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